Blog

06/10/2021
The Core Components of a Brand Foundation

Brand Credibility Part 5 of 6 – The Core Components of a Brand Foundation

We’ve all heard plenty of marketing jargon related to branding: “That is so on-brand.” “Their branding is incredibly…
05/26/2021

Brand Credibility Part 4 of 6 – How Messaging Can Resonate or Repel Clients and Candidates

In the first installment of our Brand Credibility series, we laid out a key brand strategy for staffing…
05/21/2021
Beyond4Growth_Fireside Chat

Staffing & Recruiting Behind the Scenes: The Importance of Executing Your Vision (EOS Framework)

Do you have a vision for your company? Most likely. But do you have a way to execute…
05/20/2021
brand your way out of the summer slowdown_Parqa blog

Brand Credibility Part 3 of 6 – Brand Your Way Out of the Summer Slowdown

Branding – it’s largely about staying top-of-mind with your audience. Even though hiring has been roaring back from…
05/11/2021
Staffing and Recruiting behind the scenes_Pressing Workforce Trends for 2021

Staffing & Recruiting Behind the Scenes: Pressing Workforce Trends for 2021

As the workforce and hiring trends shift in 2021, it’s more important than ever for staffing firms to…
05/10/2021
The Follow-Through Living Into Your Company Values

Brand Credibility Part 2 of 6 – The Follow-Through: Living Into Your Company Values

In our first blog on brand strategy, we examined why investing in your brand is so critical to…
05/03/2021
Brand Messaging

Brand Credibility Part 1 of 6 – The Set-Up: Brand Messaging for Staffing and Recruiting Agencies

Want to know the fastest, most sure-fire way to build brand credibility for your staffing/recruiting firm? The formula…
04/27/2021

The Crucial Combination: Brand + Strategy

Is your staffing or recruiting company’s brand strategy clearly defined and boldly displayed? In this ebook, we are…
04/19/2021

Staffing & Recruiting Behind the Scenes: The Importance of Tech Stack Adoption

Lauren B. Jones, Founder of Leap Consulting Solutions, joins Kelli Schutrop in this fireside chat to discuss how…
04/09/2021
Chatbot Jared Hummel Parqa April 2021

The Pros and Cons of Using Chatbots to Streamline Your Marketing Automation Strategy

Chatbots have revolutionized the staffing industry’s top-of-funnel digital strategy. The benefits are numerous since chatbots can: Save time…
04/07/2021
Staffingtec fireside chat

Staffing & Recruiting Behind the Scenes: How To Master The Rapidly Changing Staffing Technology Landscape

StaffingTec’s Founder Maurice Fuller joins Kelli Schutrop in this fireside chat for a conversation about how technology is…
03/16/2021
Top LinkedIn Features - Parqa

Top New/Improved LinkedIn Features for Recruiting Professionals

Many recruiters may recall the days before LinkedIn as one might imagine the days before electricity. It’s astounding…
03/04/2021

Built for the Future: Leveraging Technology and Automation for Growth

About the Digital Marketing Webinar Marketing Technology is rapidly changing the landscape of staffing and recruiting. Five years…
02/23/2021
The Importance of Content in Your Staffing Firm’s Marketing Automation Programs

The Importance of Content in Your Staffing Firm’s Marketing Automation Programs

Content is oxygen. Content is the force that breathes life and authenticity into a staffing firm’s marketing strategy.…
02/16/2021
fireside chat digital transformation

Staffing & Recruiting Behind the Scenes: The Importance of Digitizing Your Company

HealthCare Recruiter International’s President & CEO Jon Guidi joined our very own Kelli Schutrop in this fireside chat…