Tiffany Yang is a strategic social media marketer with a niche background in Paid Social. Tiffany has worked with large U.S. retailers such as The Home Depot, Slumberland, Carter’s, HP, Reebok, etc., and has successfully managed paid social accounts with ~10MM annual media budget. Tiffany is passionate about creating Paid Social strategies that are consumer-focused yet analytical, returns-driven, and multi-funnel approaches. Her specialty includes content strategy, analytical optimization, and A/B testing. Tiffany graduated from Emory University Goizueta Business School, where she studied Marketing and Strategic Consulting.