SARA FORD

DIRECTOR, CLIENT SERVICES
 

Sara has spent 15+ years in the client services space within boutique marketing agencies. She has worked with client teams in every phase of marketing maturity; Fortune Global 500 teams to two person start-ups. Sara has a passion for getting to know her clients and digging in to have a deeper understanding of their overall business goals and challenges. Aside from forming business strategies that help move Parqa and clients further down the path to marketing maturity, Sara enjoys working on automation strategies, content strategy and reputation management through social platforms.

Sara leads the Account and Project Management teams at Parqa and focuses on delivering measurable results and ensuring client success and overall satisfaction with their marketing efforts. The team has been put in place to ensure Parqa clients have a go-to partner working on their behalf and ensuring that their goals are at the forefront of the work we do.

Sara graduated from the University of North Carolina – Charlotte with a double major in Organizational Communication and Sociology. Prior to graduation, she spent a year traveling Europe and attending classes at Oxford University in England.

Get to know Sara

What is your favorite food? Ice cream. I think I could eat it for every meal (that’s a dangerous thought, but it would be delightful).
If you weren’t working at Parqa, what would you be doing? I would be a travel agent – I love exploring and experiencing new places and things, and I like when a plan comes together. Plus, vacations make people happy…and I like happy clients.
What’s your favorite quote? “Be decisive. The road of life is paved with flat squirrels who couldn’t make a decision.”  – Unknown

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