We are absolutely thrilled to be welcoming Julie Haldorson to the Parqa team as our Executive Vice President. Julie joins us with more than 20 years in marketing agency leadership roles and will be responsible…
One of the most common themes we hear in the staffing and recruiting industry is how much depends on strong relationships. Indeed, deep, long-term relationships seem to be the key element to success in the…
What happens when your best candidates stop applying for jobs? Is it time to panic? Or is it time to find a different, more engaging way to engage your network of talent? Today, we spoke…
The job market in 2021 is shaping up to be known as “The Great Resignation.” Almost every company in every industry under the sun is feeling the pain of not being able to find and…
These days, the stakes are higher than ever in the staffing and recruiting industry. Companies of all industries and sizes are struggling to find candidates in such a high-demand market. As employers scramble to get…
Full disclosure, this is a biased blog. Our bias: why inbound marketing is the best marketing strategy for staffing and recruiting agencies. Not that outbound marketing is obsolete. There are still many benefits to outbound…
There's something about a positive workplace culture. Culture has the power to bring together your employees and align the company's mission, vision, values, and especially its purpose. A positive culture is perhaps the most powerful…
One thing staffing and recruiting agencies know better than anybody is the difference between simply working and actually getting the job done. When it comes to your brand, you could be working hard and doing…
Why is having a leadership development strategy so critical for staffing and recruiting companies? Recently Kelli Schutrop sat down with Tom Kosnik to discuss how staffing and recruiting firms can create a culture of continued…
We’ve all heard plenty of marketing jargon related to branding: “That is so on-brand.” “Their branding is incredibly strong.” “I love their look and feel.” But what does it mean to actually be on-brand? How…
In the first installment of our Brand Credibility series, we laid out a key brand strategy for staffing and recruiting firms by: Developing and investing in a strong brand Supporting the brand by living into…
Do you have a vision for your company? Most likely. But do you have a way to execute that vision to create lasting success? You’re not alone if you’ve found consistent sticking points with people,…
Branding – it’s largely about staying top-of-mind with your audience. Even though hiring has been roaring back from COVID shutdown levels, we’ll soon be heading into summer: the season most staffing and recruiting agencies back…
As the workforce and hiring trends shift in 2021, it’s more important than ever for staffing firms to focus on pressing workforce topics including temp workforce advocacy, back-office risk exposure, and how to add value…
In our first blog on brand strategy, we examined why investing in your brand is so critical to staffing and recruiting firms. In this blog, we hope to illustrate how to build credibility and support…
