Resources

Looking for more digital marketing advice? Take a peek at our ever-expanding library of digital marketing resources where we share our marketing tips, insights, and knowledge.

UPCOMING & NEW

webinars

Cultivating a Candidate Community: Maximize Your Return on Investment

How many inactive candidates are sitting in your ATS right now? How many of them could be out on contract within the month? Think about the kind of impact that…

ebooks

Creating A Better Candidate Experience

How Your Staffing Agency Can Become an Industry Leader by Providing What Today’s Job Seekers Are Looking For

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The Crucial Combination: Brand + Strategy

Learn how to identify, define and deploy a brand strategy that wins

FEATURED GUIDES

guides

LinkedIn Company Page Basics Checklist

What Can Your Potential Clients Learn From Your Company’s LinkedIn Page?

website outline document on table with laptop

guides

Is Your Website Up to Date?

Common Issues with Out of Date Websites

guides

The Ultimate LinkedIn Checklist

Personal Profile Basics Checklist

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FEATURED eBooks

ebooks

Creating A Better Candidate Experience

How Your Staffing Agency Can Become an Industry Leader by Providing What Today’s Job Seekers Are Looking For

ebooks

The Crucial Combination: Brand + Strategy

Learn how to identify, define and deploy a brand strategy that wins

ebooks

The Staffing Revolution – Part 2: Marketing Technology

A guide to navigating the ever-evolving landscape of marketing technology to achieve operational excellence.

ebooks

8 Email Marketing Tips to Fuel Your Digital Strategy

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FEATURED WEBINARS

webinars

Built for the Future: Leveraging Technology and Automation for Growth

About the Digital Marketing Webinar Marketing Technology is rapidly changing the landscape of staffing and recruiting. Five years ago, if you had an updated website, you were ahead of the…

webinars

The Proven Process: How Marketing Can Help You Come Out of COVID-19 Stronger

About the Webinar COVID was the curveball no one expected. We are X months into our “new normal” and everything is virtual. Prospective clients are looking online to validate (or…

webinars

Play To Win: Planning Your 2021 Marketing Strategy

About the Webinar In this session, we discuss key elements for planning your 2021 Marketing Strategy, specifically related to achieving your business goals. We walk you through how to: Define…

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FEATURED BLOGS

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The Power Couple: Connected Recruiting + Performance Marketing to Build Candidate Communities

October 31, 2022

It’s been shared that recruiting firms spend roughly $60 billion annually on single-channel marketing with content aimed at a top-of-funnel audience. But on the flip side, they’re losing an estimated…

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12 Must-See Sessions at Staffing World 2022

October 19, 2022

Have you finished solidifying your agenda for ASA’s Staffing World 2022 yet? Here at Parqa, we’ve been charting our days to be immersed in digital transformation, technology advancements, new industry…

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SIA Gig-E Takeaways: New Opportunities in the Staffing Industry

October 11, 2022

What does your staffing firm need to be successful in the rapidly changing landscape of the recruiting industry? That was the focus of this year’s SIA Gig-E conference, in which…

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Cultivating a Candidate Community: Maximize Your Return on Investment

August 30, 2022

For decades, the staffing industry has relied heavily on job boards and manual sourcing for growth and delivery on client expectations. However, the talent market has evolved over the last…

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The Future of the Staffing Industry is Now

August 9, 2022

Five years ago, would you ever have imagined working in the staffing industry you’re in today? What about five years from now? Where will your agency be as the industry…

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Automation vs. The Human Touch

August 9, 2022

A lot is going on in the world. People are feeling more isolated and alone. With the news and an uncertain economy, it’s not hard to understand why. Art Papas…

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Fireside Chat: The Platformification of Staffing

May 11, 2022

In this episode of Parqa’s Fireside Chat, Kelli Schutrop explores the platformification of staffing. She’s brought a couple familiar faces to help us understand this trend and how it’s shaping…

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Fireside Chat: Discussion With Top Women Leaders In The Staffing Industry

February 7, 2022

We’ve seen significant growth and progression for women in the staffing industry, especially as it relates to leadership positions, over the past decade. And it’s just heating up… During this…

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5 Easy Steps To Map Your Tech Stack

January 12, 2022

There are a growing number of marketing technology tools out there for your staffing agency. But are they really helping you? Chances are, over time, you and your team have…

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SEO Tips for Staffing Agencies in 2022

January 11, 2022

2021 has taught us a thing or two about finding talent in a job-seeker’s market and a rapidly changing workforce during COVID. And with employers reeling from The Great Resignation,…

The Year That Rocked Staffing and Recruiting - Parqa

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2021: The Year That Rocked Staffing & Recruiting (And Parqa)

December 14, 2021

A year ago, large investments and acquisitions in HR Tech began to rock the staffing industry. While impressive in their sum and scope, it was difficult to tell what the…

How AI Technology Can Improve Candidate Experience_Parqa

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How AI Technology Can Revolutionize The Candidate Experience

December 1, 2021

We live in an on-demand world. You can order a pizza online and track, almost to the minute, its progress from confirmation to your doorstep. So how is it that…

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Staffing & Recruiting Behind the Scenes: How To Catapult Your Staffing Firm Through Automation Adoption

November 23, 2021

Right now, the staffing and recruiting industries are experiencing a “calm before the storm.” Once employment firms get a taste of automation, the flood gates are going to open. Marketing…

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Herding “CATS”: How Content is Crucial to Delivering A Positive Candidate Experience

November 15, 2021

These days, it’s harder than ever for staffing agencies to find enough qualified candidates and it isn’t going to change in the foreseeable future. But there are staffing firms who’ve…

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6 Tips to Elevate the Candidate Experience in Your Marketing Automation Strategy

November 4, 2021

Your raving fans and most successful placements all seem to have one thing in common: a great experience with their recruiter – from the top of the funnel, all the…

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LET’S TALK

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