Resources

Looking for more digital marketing advice? Take a peek at our ever-expanding library of digital marketing resources where we share our marketing tips, insights, and knowledge.

UPCOMING & NEW

webinars

Cultivating a Candidate Community: Maximize Your Return on Investment

How many inactive candidates are sitting in your ATS right now? How many of them could be out on contract within the month? Think about the kind of impact that…

ebooks

Creating A Better Candidate Experience

How Your Staffing Agency Can Become an Industry Leader by Providing What Today’s Job Seekers Are Looking For

ebooks

The Crucial Combination: Brand + Strategy

Learn how to identify, define and deploy a brand strategy that wins

FEATURED GUIDES

guides

LinkedIn Company Page Basics Checklist

What Can Your Potential Clients Learn From Your Company’s LinkedIn Page?

website outline document on table with laptop

guides

Is Your Website Up to Date?

Common Issues with Out of Date Websites

guides

The Ultimate LinkedIn Checklist

Personal Profile Basics Checklist

View All Guides

FEATURED eBooks

ebooks

Creating A Better Candidate Experience

How Your Staffing Agency Can Become an Industry Leader by Providing What Today’s Job Seekers Are Looking For

ebooks

The Crucial Combination: Brand + Strategy

Learn how to identify, define and deploy a brand strategy that wins

ebooks

The Staffing Revolution – Part 2: Marketing Technology

A guide to navigating the ever-evolving landscape of marketing technology to achieve operational excellence.

ebooks

8 Email Marketing Tips to Fuel Your Digital Strategy

View All eBooks

FEATURED WEBINARS

webinars

Built for the Future: Leveraging Technology and Automation for Growth

About the Digital Marketing Webinar Marketing Technology is rapidly changing the landscape of staffing and recruiting. Five years ago, if you had an updated website, you were ahead of the…

webinars

The Proven Process: How Marketing Can Help You Come Out of COVID-19 Stronger

About the Webinar COVID was the curveball no one expected. We are X months into our “new normal” and everything is virtual. Prospective clients are looking online to validate (or…

webinars

Play To Win: Planning Your 2021 Marketing Strategy

About the Webinar In this session, we discuss key elements for planning your 2021 Marketing Strategy, specifically related to achieving your business goals. We walk you through how to: Define…

View All Webinars

FEATURED BLOGS

blog

Cultivating a Candidate Community: Maximize Your Return on Investment

August 30, 2022

For decades, the staffing industry has relied heavily on job boards and manual sourcing for growth and delivery on client expectations. However, the talent market has evolved over the last…

blog

The Future of the Staffing Industry is Now

August 9, 2022

Five years ago, would you ever have imagined working in the staffing industry you’re in today? What about five years from now? Where will your agency be as the industry…

blog

Automation vs. The Human Touch

August 9, 2022

A lot is going on in the world. People are feeling more isolated and alone. With the news and an uncertain economy, it’s not hard to understand why. Art Papas…

blog

Fireside Chat: The Platformification of Staffing

May 11, 2022

In this episode of Parqa’s Fireside Chat, Kelli Schutrop explores the platformification of staffing. She’s brought a couple familiar faces to help us understand this trend and how it’s shaping…

blog

Fireside Chat: Discussion With Top Women Leaders In The Staffing Industry

February 7, 2022

We’ve seen significant growth and progression for women in the staffing industry, especially as it relates to leadership positions, over the past decade. And it’s just heating up… During this…

blog

5 Easy Steps To Map Your Tech Stack

January 12, 2022

There are a growing number of marketing technology tools out there for your staffing agency. But are they really helping you? Chances are, over time, you and your team have…

blog

SEO Tips for Staffing Agencies in 2022

January 11, 2022

2021 has taught us a thing or two about finding talent in a job-seeker’s market and a rapidly changing workforce during COVID. And with employers reeling from The Great Resignation,…

The Year That Rocked Staffing and Recruiting - Parqa

blog

2021: The Year That Rocked Staffing & Recruiting (And Parqa)

December 14, 2021

A year ago, large investments and acquisitions in HR Tech began to rock the staffing industry. While impressive in their sum and scope, it was difficult to tell what the…

How AI Technology Can Improve Candidate Experience_Parqa

blog

How AI Technology Can Revolutionize The Candidate Experience

December 1, 2021

We live in an on-demand world. You can order a pizza online and track, almost to the minute, its progress from confirmation to your doorstep. So how is it that…

blog

Staffing & Recruiting Behind the Scenes: How To Catapult Your Staffing Firm Through Automation Adoption

November 23, 2021

Right now, the staffing and recruiting industries are experiencing a “calm before the storm.” Once employment firms get a taste of automation, the flood gates are going to open. Marketing…

blog

Herding “CATS”: How Content is Crucial to Delivering A Positive Candidate Experience

November 15, 2021

These days, it’s harder than ever for staffing agencies to find enough qualified candidates and it isn’t going to change in the foreseeable future. But there are staffing firms who’ve…

blog

6 Tips to Elevate the Candidate Experience in Your Marketing Automation Strategy

November 4, 2021

Your raving fans and most successful placements all seem to have one thing in common: a great experience with their recruiter – from the top of the funnel, all the…

Staffing World Conference - ASA with Parqa Marketing

blog

Parqa Recap of Staffing World Conference

October 7, 2021

In 2021, all eyes are on job markets. Employers are having a terrible time finding and hiring workers. In one of the biggest workforce trends in decades commonly referred to…

View All Blogs

LET’S TALK

We’d love to learn about your staffing company and determine if we’re the right partner to solve your digital marketing challenges. That process begins with a hello. Fill out the contact form below and we’ll be in touch!