Client Demand Generation
As a staffing firm, you need to create a predictable pipeline of new business. Your clients are the ones paying the bills and creating the demand for qualified candidates. Providing current and prospective clients with an excellent experience is critical to both their success and yours.
Effective demand generation involves integrating all your sales and marketing efforts from every touchpoint in the customer’s journey-from initial prospect interest to upselling customers through value-based communication strategies and the right technology.
Attract.
Nurture.
Convert.
Increase brand awareness and build demand through strategic content, technology, and measurement. We have a team of A-level subject matter experts who can strengthen your current marketing efforts and dynamically expand your pipeline of new business.
Strategy:
Business measurement strategy
Client journey strategy
Customer profile and persona development
Client content strategy
Marketing communication strategy
ABM strategy
Execution:
Marketing technology infrastructure
Marketing automation
Data infrastructure
Marketing impact measurement
Persona development
Demand generation
Lead nurture programs
Sales enablement assets
Web design
Thought leadership content
Paid media
Social media
SEO/SEM
Increase brand awareness and build demand through strategic content, technology, and measurement. We have a team of A-level subject matter experts who can strengthen your current marketing efforts and dynamically expand your pipeline of new business.
Strategy:
Business measurement strategy
Client journey strategy
Customer profile and persona development
Client content strategy
ABM strategy
Execution:
Marketing technology infrastructure
Marketing automation
Data infrastructure
Marketing impact measurement
Persona development
Demand generation
Lead nurture programs
Sales enablement assets
Web design
Thought leadership content
Paid media
Social media
SEO/SEM
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CONTACT US
PARQA
6465 Wayzata Blvd, Suite 800,
Minneapolis, MN 55426
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