Case Study

Versique

New Recruiting Brand Utilizes SEO, PPC & Blogging to Become Thought Leaders & Amplify Marketplace Awareness of their Brand

Brand Credibility, Online Visibility

THE CHALLENGE

Parqa partnered with Versique, a new recruiting & consulting brand to help them attract “A” players with industry experience, while reinforcing credibility with their desired audience to attract new and repeat client business.

THE STRATEGY

  • Develop a Content Marketing strategy that crosses multiple tactics from Inbound Marketing and SEO to PPC and more.
  • Create highly relevant content tailored around the search & consulting industry with topics relevant to and focused on clients and candidates.
  • Push thought leadership content across the blog, the company’s social networks, individual recruiters networks and other avenues to help establish Versique as a industry expert.

THE RESULTS

300+

Increase In Client Call-Ins Per Year

52%

Of Revenue Now Comes From Google

400

#1 Rankings For Recruiting Related Keywords

27,000+

New LinkedIn Followers Through Continuous Posting

Versique website on computer
Left Quote

Testimonials


“Working with Parqa has been great. The team is dedicated and passionate about partnering with us and helping us grow. We needed a right-sized agency, that knew our industry, and could work independently to help our business grow, for us Parqa was a perfect fit.”

 

CEO

Leading ATS Platform

“This looks FANTASTIC!  We are so impressed with the work that is being done.  Thank you!”

“Thanks so much!!  We are so impressed with your work thus far and really appreciate the partnership and your attention to detail.”

Owner

Tech Search Firm

"We are already starting to see Parqa’s work results in progress!!! Which is why we are so very excited to keep everything moving along.  We certainly don’t want people being driven to a site that is only mediocre at best.  We need to make a good first impression.  Looking forward to more successes, we have been very impressed with the website work thus far."

Project Coordinator

Consulting Firm

Right Quote
NEED HELP WITH YOUR

ONLINE VISIBILITY

At Parqa, we meet you at wherever you are in your digital marketing efforts. Our team is equipped to step in to supplement existing programs, or design entirely new strategies tailored specifically to your needs. Reach out today to learn how we can partner to grow your online visibility to both candidates and clients.