Ingenium Talent

THE CHALLENGE

When we partnered with this client, their goal was to increase their online traffic, leads, and the time users spent on their site. This goal was particularly challenging, as we had to optimize and redesign the client’s website while staying within the framework of their existing WordPress theme.

THE STRATEGY

Conduct in-depth keyword research on the client’s recruiting practice areas to help them boost both their organic rankings and generate leads from their website
Create and design practice-area page templates for each section of the site to improve user experience and conversion rates, increase leads, and better utilize their website to sell their services to potential clients
Produce content for new pages and optimize existing content across the client’s entire website to help increase organic rankings and grow organic traffic to the site
Diagnose and fix technical site issues inhibiting website traffic and lead generation
Implement contact forms and conversion-tracking code to enable us to track various types of visitor interactions occurring on their website (i.e. various actions visitors are taking)

Search Engine
Optimization
(SEO)

Content
Marketing

Website
Design

Landing Page
Design

BEFORE AND AFTER

NEED HELP WITH YOUR

ONLINE VISIBILITY

We love the challenge of rebuilding a website to serve as your best salesperson. If your site is underperforming on your traffic expectations, or not representing itself properly as an extension of your business, we can help. Get in touch with us today to see how we’d apply our tried and tested digital marketing efforts to grow your online visibility.

Case Study