Case Study

High-Volume Staffing Company Invests in PPC

Comprehensive Pay Per Click program increases online visibility for high volume staffing agency focused on skilled and semi-skilled positions in historically high turnover industries

Lead Generation

THE CHALLENGE

Being in a very competitive market their goal was to increase their brand visibility and revenue with digital marketing but did not know where to begin. Bear Staffing wanted a partner that would guide them through the digital marketing landscape and help them generate leads from sources they have not tested before.

THE STRATEGY

  • Identify the client’s industries of focus to determine which segment to target
  • Create new campaigns and ad-groups around focused industries and segments
  • Expand focus with additional campaigns and ad-groups for additional segments to capitalize on new lead volume

THE RESULTS

45,724

Impressions

5.29%

Conversion Rate

105

New Leads

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ONLINE VISIBILITY?

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