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Real Stories

BVOH – Building an Effective Finance & Accounting Pipeline

THE CHALLENGE

Due to high demand in the Bay Area, BVOH needed to increase the volume of high-quality candidate and client leads in their sales pipeline. They wanted the solution to be an educational resource that capitalized on the ultra-competitive hiring environment of the Bay Area.

THE STRATEGY

  • Created a salary guide for Finance & Accounting professionals in the Bay Area featuring modern design and robust data on roles, functions, and compensation levels
  • Leveraged paid and organic social media marketing to distribute the salary guide and hyper-target BVOH’s ideal client and candidate audiences/personas through LinkedIn

Content Marketing

Landing Page Design

Paid LinkedIn (PPC)

Social Management

THE RESULTS

30

Days of Running Ads

140

Leads

$9.15

Cost Per Lead

NEED HELP WITH YOUR

LEAD GENERATION?

Using marketing automation, the latest ad targeting, and persuasive content; our team drives qualified leads to your team. Contact us today to learn how we handle the tedious parts of your sales cycle so your team can do what they do best; win.

Contact Us (952) 767-6450

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